PROFESSIONAL-LEVEL WEB DESIGN & GRAPHICS SOLUTIONS: Creating tools that help run your business
Your special approach to business is what makes your company successful. So why would you settle for an off-the-shelf website or brochure? Whether improving an existing business or building one from scratch, hiring an experienced team that understands your objectives is a smart decision.
Blue Fondue is a web development company featuring:
- Web design
- Web programming and trouble shooting
- Conventional and online graphic design
- Search engine optimization
- Copywriting, editing and proofreading for all media
WEBSITE DEVELOPMENT: Designing a website around what you and your customers need
Employees, vendors and clients can help make your business more efficient and profitable if your website is built with them in mind. Giving people access and information they need increases your passive income, lowers costs, and allows more time for business development.
Understanding your business is our first priority. It's what drives us to:
- Create a website presence your clients and visitors find useful and suggest to others
- Automate everyday business tasks—orders, notifications, accounting—to help control costs
- Design and program easy-to-use website tools your company and its affiliates will utilize everyday
- Maintain and build your brand and profits by integrating ecommerce, blogs, social networking and other web solutions.
PROGRAMMING: If it looks simple, we've done our job
Our content management system incorporates an easy-to-use WYSIWYG (what-you-see-is-what-you-get) interface, plus drag-and-drop tools. Your changes take effect immediately. It's seamless.
PROBLEM SOLVING & SOLUTIONS: Website Malfunctions are bad for business
Well functioning websites—those that are easy to navigate, where users find what they want quickly—become popular. Web surfers tend not to revisit a site they find confusing, where pages don't work or error messages appear. These problems can tarnish your brand's reputation. Our programmers have extensive experience tracking down and fixing issues quickly, which is good for business.
Not all browsers are created equal. Internet Explorer, Firefox, Safari and Chrome all have their idiosyncrasies. Before your website goes live, we test it thoroughly.
GRAPHIC DESIGN: More than just good looks
The Internet is built around finding what you want, when you want, as quickly as possible. Ensuring user-friendly navigation requires knowledge of web standards, understanding your audience, and real experience. Many factors play a part: customer versus business-to-business; age of audience; product versus service; and so forth.
We also have over 25 years of print graphic design experience—logos, advertisements, posters, DVD packaging, brochures, logos, and catalogs. The skills are very different from web design.
Having extensive experience in both mediums mean we can create a unified brand identity for all your marketing materials.
SEARCH ENGINE OPTIMIZATION: Tell everyone about your business
When developing your website, it's best to opt for site-side search engine optimization as it is part of the strategy and programming when building your site. It's more cost effective to make this part of the initial website architecture. Spiders (bots that index your website) may crawl “friendly” sites more often, and it helps your site to be indexed more accurately, so the visitors that arrive are more targeted.
SOFTWARE EVALUATION & MODIFICATION: Making good solutions great
What happens when a business outgrows its website or software capabilities? Retraining or investing in an entirely new solution is not always cost or time effective. Modifying your current systems can be a great choice. By increasing or editing functionality, yet maintaining familiarity, downtime and costs can be minimized. To accomplish this task, we evaluate what you have, what you need, and show you how we can get you there.
OPTIMIZED CONTENT: You get two chances to send the right message—your first and last.
Your business is the distillation of everything a product or service offers that sets it apart from the competition. It's the one sentence message, written from the buyer's point of view, that's believable, compelling and, of course, simple. It's the message, in fact, even more than the product itself, that the audience is buying.
From a Website to a press release or brochure, the people who are searching for your great story will be able to find it.
Our writing services include:
- Optimized website and blog content
- Keyword enhanced press releases
- Conventional press releases and kits
- Newsletters and brochures
- Proofreading and editing